Case Study: JumpScale’s Fundraising Support for ReSeed Leads to Oversubscribed $6.2M Seed Round
What strategic fundraising support looks like in today’s seed market.
Many early-stage impact ventures struggle with the dual imperative of telling a compelling mission-driven story and executing a rigorous capital-raising plan. According to data from the Seed-to-Series A funnel, in some recent cohorts, only 13 % of seed-funded companies progress to Series A. datadriveninvestor.com Meanwhile, in today’s seed market, rounds above $5 million have become an increasing share of total capital deployed. Crunchbase News
ReSeed, a climate-tech venture focused on enabling verified carbon credits through smallholder agriculture, sought to raise institutional seed capital that would both validate its model and accelerate scaling. Facing investor skepticism about early impact ventures and the steep attrition in the seed-to-A funnel, ReSeed engaged JumpScale to build a fundraising strategy that would differentiate them, marshaling both financial rigor and narrative clarity.
Approach & Advisory Process
JumpScale’s engagement proceeded in three phases:
Diagnostic & Positioning
We conducted a rapid audit of ReSeed’s business model, impact metrics, unit economics, and investor messaging. We identified gaps in the integration of the mission narrative and financial model.Strategy & Materials Development
We co-crafted a fundraising roadmap: target investor segmentation, realistic valuation modeling, capital needs planning, and structure options (SAFE, equity, convertible). We also refined the investor deck, impact case, and pitch narrative to align both mission and growth.Execution Support & Coaching
JumpScale’s team accompanied ReSeed’s leadership through meetings, investor diligence, term sheet negotiations, and investor communication cadence. We provided real-time coaching to refine responses, manage objections, and maintain momentum.
At key milestones, we compared progress against benchmarks: in our pipeline stage, we simulated investor conversion metrics based on comparable seed rounds; during negotiation, we benchmarked terms against market norms (e.g. dilution limits, liquidation preferences) drawn from public VC studies.
Outcomes & Impact
The results were compelling: ReSeed closed a $6.2 million oversubscribed seed round, attracting a diversified group of impact-oriented investors. This level of market confidence materially de-risked its path toward future growth stages.
ReSeed’s CEO remarked:
“JumpScale worked with us to develop and implement our fundraising strategy, which allowed us to oversubscribe our seed round. We were very impressed by the quality of the support we received from their team and the results speak for themselves.”
In a market where “less than one in two startups raising an institutional seed round go on to raise follow-on funding” (Crunchbase News), this outcome underscores the value of strategic advisory discipline, rigorous fundraising execution, and alignment of mission and investor expectations.
JumpScale’s methodology—integrating impact storytelling, capital strategy, and real-time coaching—helped ReSeed raise more than capital: it elevated their investor credibility, tightened their operating discipline, and positioned them for future growth with optimal alignment.
Tell us about your fundraising goals, and explore how JumpScale can help you design a capital strategy that’s as mission-aligned as it is results-oriented.